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The importance of a strategic HR strategy cannot be underestimated. HR departments go beyond simply managing employees and handling workplace conflicts and work to recruit and retain the best possible talent. Dedicated and satisfied employees directly translate into a better, more welcoming casino, and these employees will ultimately ensure the success of your establishment. With all that in mind, we have put together a comprehensive guide to help you better understand HR management strategies and how you can take advantage of tools like Casino Schedule Ease to improve your business.

What is Human Resource Management?

At the very heart of human resources is the idea that employees are a casino’s most valuable resource and their health, well-being and overall job satisfaction should be a top concern. This means that the HR department works to attract talented employees who will positively contribute to the company and then provides those recruits with competitive compensation, benefits, training and opportunities for advancement. All of these factors help set employees up for success within a company and make them more likely to be loyal to their employer.

The HR department also needs to ensure that all their efforts and services are designed to align with the short and long-term goals of the casino. This means that the casino should have establish a clear vision of how they want to position themselves in the industry and how they want to continue to grow over time. A clear set of objectives will allow the HR team to create specific strategies that will ensure that these goals are met.

Why is HR Important?

Think of the HR department as the captain of a team. If one player is suffering from an injury or in a performance slump, the entire team is affected. It is up to the captain to address the needs of each player so that the team can operated as a cohesive unit. The HR department needs to sure up any weaknesses, so that the entire organization can continue to grow and strengthen. This also means being aware of changing needs because businesses and employee are dynamic entities. There won’t be a one-size-fits-all policy that can be put in place and stand the test of time.

Without a coordinated HR department and clear strategies for recruiting, retaining and managing employees, casinos will experience high turnover rates. Ultimately, this eats away at employee morale and makes it difficult to create a consistent experience for visitors. You don’t want to have to be constantly training and integrating new employees. Instead, you want to be able to rely on a experienced staff of consummate professionals who feel invested in the success of the casino.

Having a HR strategy in place also allows management to make quick decisions and handle issues as they arise. When managers are faced with a challenging decision, they can easily determine which course of action best aligns with the HR strategy. This not only streamlines the decision-making process, but it also provides clear justification for a decision, which can then be communicated to other parties involved as needed for greater understanding and consistent management practices.

How Casino Scheduling Can Improve Your HR Strategy

One the biggest challenges that casino managers face is how to best schedule hundreds of employees so that their talents are being put to good use, customers are receiving superior services and employees are happy with their work/life balance. Unlike most other businesses, casinos operate on a 24 hour schedule. This makes it even more difficult to make sure that enough tables are being manned by qualified dealers throughout the night and day. In addition, many employees many not be able to work just day or just night hours because they have other responsibilities, including children, to take care of. You can’t simply place people in time slots without creating conflict and ending up with a lot of disgruntled employees on your hands.

Casino Schedule Ease was designed to address all these problems and provide a comprehensive and easy to use system that allows managers to align their scheduling efforts with larger HR strategies. It also serves to streamline the communication process between employees and managers so that workers can easily request time off or provide notification of any potential scheduling conflicts.

Benefits of Casino Schedule Ease

Here are some additional benefits of Casino Schedule Ease and how it can support HR strategies:

Mangers can view a detailed map of the casino floor that will help visualize the scheduling process.
Successfully automates up to 90% of the scheduling process so that users have more time to focus on other tasks.
Offers a flexible design so that casinos can set their own parameters and make adjustments as needed.
Provides robust reporting tools in order to quickly view and digest important information.
User friendly design is intuitive and easy to onboard for anyone familiar with Windows software.
Mangers can assign each employee with a skill rating so they are appropriately placed in a way that ensures success.
Employees can submit their availability and be automatically assigned based on pre-determined parameters. Managers can also easily make adjustments to the constant schedule at any time as the need arises.

Casino employees also enjoy the fact that they can simply log-in to the system to submit scheduling requests and view their assignments for the week. The system provides a centralized dashboard for both managers and employees, which helps facilitate communication and automate almost the entire scheduling process.

Comprehensive HR strategies need to cover a wide range of issues for both employees and employers. Casino Schedule Ease provides a simple and affordable solution that can help you create a superior HR strategy that directly addresses challenges for all employees. When used as part of a larger strategy, the software will help casinos define goals, create policies that are in alignment with these goals and make sure that everyone involved is poised for success. Automating and streamlining the scheduling process also means that casinos will be able to retain better talent and cultivate lasting relationships with patrons. A small investment in scheduling technology can have far-reaching benefits.

Scheduling Challenges that are Specific to the Casino Industry

Not only are casinos open 24/7, they are also subject to seasonal traffic. This means that a staff of full-time, part-time and seasonal employees are working to keep everything running. Managers also have to take into account Union and FLSA regulations, as well as, personal availability and time-off requests. Finally, not all dealers are as skilled or qualified to work all the table. All these factors make it impossible to implement traditional shift rotations. When there are glitches in the schedule, the customers can suffer, which can ultimately mean that the business suffers as well.

Why Smooth Scheduling Matters to Customers

If your casino isn’t able to properly staff different areas of the business and customers aren’t satisfied with their experience, you will see that directly reflected in your profit margins. Today’s consumers are more demanding and savvy than ever before. In fact, the very term customer service has been replaced by customer experience.

While customer service tends to focus on the response customers received when they had a problem or request, customer experience focuses on “the sum of all interactions a customer has with a company.” If you are bogged down in the challenges of daily operation, it can be easy to lose sight of the customer experience. Automated scheduling can help you shift the focus back to the customers.

The value of a memorable customer experience cannot be overestimated. In the age of social media, word of mouth is more powerful than ever. Not only will happy customers tell their friends, they will post photos and comment on online platforms. Up to 92% of consumers say they trust word-of-mouth or recommendations from friends and family. Happy customers essentially become brand ambassadors and your most powerful marketing tool.

In addition, no matter what type of business you are in, return customers represent the vast majority of revenue. Here are just a few other statistics to keep in mind when it comes to the importance of creating a positive customer experience:

It takes 12 positive customer experiences to make up for one negative experience.

On average, loyal customers are worth up to 10x as much as their first purchase.

It can cost 5x more to acquire new customers than to keep current ones.

A 5% increase in customer retention can increase a company’s profitability by 75%.

Just think about all the time and effort it takes to attract new visitors. If they don’t have an exceptional customer experience, then your ROI drops dramatically. However, if your staff is qualified, well-organized and attentive, you can earn the loyalty of repeat customers, cultivate brand ambassadors and increase profits.

The Solution: Automated Scheduling

Could the solution to a better casino customer experience really all come down to scheduling? Of course! Well scheduled employees enjoy hours that allow them to achieve a healthy work/life balance, which means that they will have better morale and more loyalty to their employer. In turn employees will perform better on the job and add to a more positive customer experience. In addition, customers will be able to visit their favorite game tables, eat at the buffet and enjoy other amenities in a building that is well-maintained and staffed.

Fortunately, technology has led to a simple solution for businesses, including casinos, who face scheduling nightmares. The answer lies in automated scheduling programs that provide a centralized user-friendly dashboard to better manage all the information that can go into creating an ideal schedule. Here are just a few of the benefits of using automated scheduling:

Instantly create different zones or departments in order to better organize your staff and the schedule.

Easily assign breaks, tasks and shifts with just a few clicks.

Enjoy the ability to visualize custom maps of your casino to help with ensuring adequate coverage.

Empower employees with the ability to submit schedules and requests that can then be worked into the schedule.

Easy access to information on employee skill level, hourly limits, pay range and other data that will make it easy to optimize the schedule.

Instantly publish, distribute and update the schedule. Employees can even be alerted when changes are made so that they know if they will be affected.

Automating the scheduling process will allow you to get the most out of each employee and your payroll budget while also drastically reducing the number of man-hours that are spent organizing and managing a complicated schedule. Your casino operations will be completely streamlined for better performance and a better customer experience.

Successfully running any business requires continuous innovation. In today’s competitive business world, relying on processes that have worked in the past will leave you struggling to hold onto your share of the market while your competitors are moving forward by implementing new and innovative products and services. Even necessary and mundane process like scheduling casino employees can affect your bottom line if you aren’t taking advantage of available tools and optimizing man-hours and other resources.

While automated casino scheduling tools will benefit your employees, it is also important to remember that this tool will also ultimately affect your customers. A well-managed casino that is staffed by happy employees will translate into a superior customer experience, which will build brand loyalty and drive repeat business. Implementing automated casino scheduling tools is one simple way to promote innovation and be proactive about staying ahead of the competition.

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How Casino Scheduling Software Can Help Develop a Superior HR Strategy